Make it or Break it With Your First Impressions


Getting out of the Austin heat in the summer is always a good thing; the work I do with my clients and others has me constantly on the road, traveling to conferences, client sites and meeting with partners. As such, I get a lot of opportunities to have “first impressions.” For example, if a client shows up prepared, tidy and on time, I’m raring to go. When someone shows up disorganized, distracted and grumbling, I think, how is this engagement going to work out?

First impressions are especially enlightening when meeting with another consultant. So often the other person is aggressive, territorial and stubborn, trying to establish a level of superiority, claim the turf and suppress anyone else’s ideas.

First impressions are the difference between getting a project off to a good start versus getting them off to a great start. First impressions also influence how long a company can maintain a relationship over time.

Fourlane’s Linn Kendziora’s points on making first impressions makes a lot of sense, both in sales, project kickoffs and even working with other consultants. Here’s her advice:

  • 1.Start by being positive, interested and friendly. It’s really not that hard.
  • 2.Show your commitment to the need by being responsive, but also setting clear boundaries.
  • 3.Actively listen. Don’t just assume you know what the problem is from the start, even if the issues are things you’ve seen before.
  • 4.Develop genuine relationships.

We aim to set good first impressions at Fourlane; after all, we want to work with you well into the future. It’s just good business.


About Marjorie Adams

Our head QuickBooks trainer and guru, Marjorie Adams, is Founder and CEO of Fourlane, Inc., an award-winning consulting firm and Intuit’s #1 QuickBooks Reseller Partner. Fourlane’s team of experts offers several QuickBooks oriented services including consulting, training, programming, integration, and more. Over the years, Fourlane has helped over 10,000 customers across many different industries with their QuickBooks accounting software. Marjorie Adams is considered one of the top QuickBooks trainers in the country. She was listed on CPA Practice Advisor’s 40 Under 40 in 2014 & 2015, and has been recognized as Intuitive Accountant’s 2015 QuickBooks Desktop ProAdvisor of the Year. Marjorie sits on Intuit’s VIP Program, is a frequent contributor to Inuit Accountants News Central, and has developed Intuit’s QuickBooks Enterprise Certification training. She has also been published in The Wall Street Journal, Forbes, BusinessWeek, American Express Open, the Huffington Post, and Inc. Magazine.

Back to list

Leave a Reply

Your email address will not be published. Required fields are marked *